Beyond the Crayon

How Industries Use Color to Tell Their Story

One thing is becoming increasingly clear: creativity isn't just for kids. From lecture halls to luxury resorts and corporate offices, organizations everywhere are harnessing the power of a custom coloring book to connect, engage, and inspire in unexpected ways.

Here’s a look at how a few of our favorite partners are using custom art to bring their unique stories to life.

Building Campus Community! Schools are finding that custom books are the perfect way to welcome students, celebrate alumni, and share campus history.

Columbia University (Barnard College) has always been about bold history and fearless futures. We were thrilled to work with them on a custom project that captured the spirit of their historic campus. By turning their iconic landmarks into interactive art, they gave students and visitors a keepsake that celebrates their unique identity, honoring their roots while engaging the next generation in a truly creative way.

Business is better in color! Innovative companies know that the best way to capture attention is to offer something genuine. Ripley Tools is dedicated to precision, safety, and efficiency. To showcase these values at industry events, they chose a medium that truly stands out. By translating their technical expertise into engaging art, they turned a standard trade show interaction into a memorable storytelling moment. It’s a perfect example of how B2B brands can use creativity to make their work accessible, engaging, and unforgettable.

For hotels and resorts, the guest experience starts the moment a family arrives. Custom coloring books have become the ultimate amenity for our hospitality partners. Kindred Resort is all about bringing "kindred spirits" together through extreme kindness and active excellence. They brought that vision to life with custom books designed to be the ultimate welcome gift. By giving little explorers something creative to do, they didn't just offer an amenity; they created a moment of connection, ensuring every family felt the warmth of their hospitality from day one.

Ready to Tell Your Story? We’re ready to help you turn your brand’s story into a masterpiece. Let’s make this your most colorful year yet!

Celebrate Earth Day 2025 with a Free Coloring Page!

👉 Download our Earth Day Coloring Page!

Happy Earth Day!

Today, we honor our beautiful planet and reflect on the steps we can take to protect it for future generations. We've designed a unique coloring page that showcases the beauty of our Earth and the importance of caring for it.

We'd love to see your completed coloring pages! Share your masterpieces using the hashtag #CuriousCustomEarthDay and tag us @CuriousCustom. Let's inspire others to celebrate and protect our planet. 🌍

Delighting Our Customers

At Curious Custom, we go beyond just creating coloring books—we craft experiences that delight, engage, and leave a lasting impact.

How We Make Every Order Special

🖍️ Personalized Designs – We listen to your vision and turn it into a one-of-a-kind coloring book that perfectly aligns with your brand. "Jamie was amazing to work with! She was incredibly responsive and answered all my questions quickly. Jamie made the entire process so easy. Everything turned out perfectly. I couldn't be happier with the results!" Kari Prodan - Fishbein Group

🎨 Creative Collaboration – We don’t just create; we partner with you to bring your ideas to life in a way that is both engaging and impactful. "Working with Curious Custom, now for the 2nd year, has been a breeze. The teams that have taken on our projects have been nothing but helpful and creative! They really know how to bring an idea to life! Highly recommend!!" Kimberly Savallo - Wharton-Smith

🚀 Seamless Experience – From concept to delivery, we make the process stress-free so you can focus on what matters most—sharing your brand in a fun, meaningful way.

💡 Making an Impact – Our custom coloring books aren’t just great products; they’re memorable gifts that bring joy. "Our clients have loved receiving these coloring books. They have made great gifts and giveaways at our open houses." Jessica Fields - Compass

We love hearing feedback like this, and it drives us to keep delivering exceptional results. Want to create something unforgettable for your brand? Let’s bring your vision to life.

Insights from Research on Coloring Preferences

​Coloring has long been a cherished activity among children, offering insights into their developmental stages and preferences. Recent studies have shed light on the common subjects children choose to color, influenced by factors such as age, gender, and cultural background.​

Age-Related Preferences:

• Young Children (Ages 3-5): Research indicates that younger children often gravitate towards coloring familiar objects like animals and human figures, especially cartoon characters. This preference reflects their inclination to represent recognizable subjects in their artwork.​

• Older Children (Ages 8-12): As children mature, there's a noticeable shift towards more abstract and symbolic images. Older children tend to enjoy coloring intricate patterns such as mandalas, suggesting a growing interest in exploring abstract concepts and self-expression.​

Gender Influences:

Color preferences also exhibit gender-based trends. Studies have found that girls often prefer colors like red and purple, while boys are more inclined towards colors like blue and cyan.​

Cultural Influences:

Cultural background plays a significant role in coloring choices. For instance, children from Asian cultures may prefer nature-based images, such as flowers, while children from Western cultures might lean towards human figures and animals.​

Color Preferences and Emotional Associations:

Children's emotional responses to colors also influence their choices. Bright colors like pink, blue, and red often elicit positive emotions, while darker colors such as brown, black, and gray may evoke negative feelings.

Understanding these preferences can aid educators and parents in selecting appropriate coloring materials that align with children's interests, thereby supporting their cognitive and emotional development.

Honoring Women’s History Month with Creativity & Color

This Women's History Month, we celebrate the trailblazers, visionaries, and fearless women who have shaped history and continue to inspire future generations.

To add a creative touch to the celebration, we’ve designed a special coloring page as a tribute to the incredible women leaders and changemakers who have left their mark on the world.

At Curious Custom, we believe in the power of creativity to inspire and uplift. This exclusive coloring page is our way of recognizing the remarkable women who drive change and make a difference every day.

Take a moment to unwind, grab your favorite colors, and join us in this artistic tribute. Let’s celebrate diversity, empowerment, and inclusion—one vibrant page at a time!

#WomensHistoryMonth #CelebrateWomen #CuriousCustom #ColoringForACause

Please click here to download the coloring page below.